🔹 What set successful e-commerce DTC stores apart in 2024 despite economic challenges?
🔹 What key marketing strategies did these growing companies leverage?

While new technologies such as AI-powered marketing and short-form/long-form content are emerging in the e-commerce industry, the combination of SEO + Performance Marketing + CRM Marketing remains a crucial driver of growth. Even in 2024, the most successful DTC brands effectively executed these fundamental strategies to overcome economic downturns.

A key differentiator was balancing data-driven CRM marketing alongside performance marketing to expand branding and visibility.

🔹 What is the optimal investment ratio for CRM marketing in e-commerce?
🔹 How did allocating just 1% of revenue to CRM marketing lead to measurable success?
🔹 Learn the best strategies from successful e-commerce cases in 2024.

In this session, we will analyze the core principles of CRM marketing for e-commerce growth using the latest data and real-world case studies, providing actionable insights that can be applied in practice.